You lead HR or People in a EU/DACH organisation with 200–5,000 employees and want to grow internal mobility without adding another disconnected tool. Internal talent marketplace software helps you move from manual manager nominations to transparent, skills-based moves that employees trust.
On this page you get three things: a curated view of 6–8 serious internal talent marketplace platforms, anonymised EU/DACH pricing benchmarks, and a copy‑pasteable RFP checklist you can drop straight into procurement. If you want a broader market view, you can also dive deeper into our overview of internal mobility and talent marketplace tools.
The need is clear: only about 24% of hires are internal today, down from nearly 40% a few years ago, while skill gaps and hiring costs keep rising. Companies that enable skills‑based internal moves see 33% higher intent to stay and faster time‑to-fill for critical roles, according to Gartner research.
Below you’ll find a quick pricing snapshot for EU/DACH buyers, then a deeper comparison of vendors, use cases, KPIs, implementation tactics, and RFP line items tailored to works council and GDPR realities.
| Company size | Typical PEPM range in EUR* | Included modules (marketplace, internal jobs, skills graph, careers) | Implementation fee band* | Notes* |
|---|---|---|---|---|
| ~200 employees | €6–12 PEPM | Core marketplace + internal jobs, basic skills graph, simple career views | €15,000–40,000 | Often single-country DACH rollout, 1–2 integrations |
| ~500 employees | €5–10 PEPM | Marketplace, skills graph, careers, simple project gigs, analytics | €25,000–60,000 | Typical for mid-sized DACH companies with HRIS + LMS integration |
| ~2,000 employees | €4–8 PEPM | Full marketplace, deep skills graph, careers, projects, mentoring, analytics | €40,000–120,000 | Multi-country EU footprint, SSO/SCIM, 3–5 system integrations |
*All figures are anonymised EU/DACH benchmarks from recent deals, not vendor quotes or binding offers.
1. Understanding Internal Talent Marketplace Software: What It Really Is
Internal talent marketplace software connects employees to open roles, gigs, projects, and learning opportunities within your organisation—across countries, business units, and levels. Think of it as an internal “opportunity hub” that matches people based on skills, not job titles alone.
The business case is strong. Enabling internal moves can boost employee intent to stay by around 33%, according to Gartner research. Yet only about a quarter of employees say they can easily discover internal openings—so most internal talent remains invisible.
Real companies already use marketplaces to unlock that hidden potential. Unilever, for example, redeployed over 8,000 employees during COVID via an internal gig platform, avoiding layoffs and saving hundreds of thousands of work hours. If you want more context on how this links to broader talent strategy, the Talent Marketplace guide walks through adoption patterns and use cases across industries.
So what makes an internal marketplace different from a traditional job board or intranet listing?
- Skills‑first matching replaces keyword searches and rigid job descriptions
- AI recommendations surface opportunities employees would never find manually
- Integration with learning systems creates personalised upskilling paths
- Analytics show who moves where, which skills grow, and where gaps remain
- Mobile access makes opportunities visible for both office and frontline teams
| Traditional Approach | Talent Marketplace Approach |
|---|---|
| Static job postings on intranet | AI‑powered, personalised opportunity feeds |
| Manager‑driven, informal career discussions | Employee‑led exploration with transparent roles and gigs |
| Annual performance reviews only | Continuous skills and career development signals |
| Department‑by‑department hiring decisions | Organisation‑wide talent visibility across functions and sites |
This shift moves you from “filling jobs” to “developing people”. Organisations that adopt skills‑based internal mobility often grow internal fill rates from roughly 24% towards 40%+ within 12–18 months, especially when they connect marketplaces with structured skill management and performance data.
2. Key Features & Use Cases That Actually Drive Mobility & Retention
Not every feature moves the needle. The real impact comes from a solid skills graph, an explainable matching engine, clear workflows for managers and HR, and integrations that keep data in sync instead of creating yet another silo.
The most successful implementations focus on five core capabilities and a few concrete use cases: internal moves, succession, and short‑term projects or gigs.
Skills Ontology & Taxonomy Depth
A robust skills framework underpins every marketplace. Leading platforms maintain dynamic skills libraries with thousands of competences, proficiency levels, and relationships between skills. Some vendors support 30,000+ skills with language localisation for DACH and other EU markets.
Granular mapping makes career paths visible. Instead of matching “Marketing Manager” to “Marketing Manager”, the system sees that someone with content strategy and analytics skills could move into product marketing, growth, or even customer success with targeted upskilling. For a deeper dive into how skills graphs work, look at the overview of skill and competency management platforms.
AI‑Powered Matching Intelligence
Advanced algorithms analyse skills, past roles, experiences, and career preferences to suggest relevant opportunities. The better systems learn over time—every application, completed project, and finished course refines the next recommendation.
One Fortune 500 bank used skill‑based matching for analytics projects and doubled its fill rate for critical roles. The marketplace identified employees with quantitative backgrounds in operations who could move into data roles with only a small training bridge.
Career Pathing & Development Integration
Modern marketplaces do more than list open roles. They generate multiple possible career paths, show employees which skills they need next, and connect that to specific learning content or mentoring.
The flow looks simple: identify gap → suggest training → match to internal role or project → track success in the marketplace and performance system.
Comprehensive Analytics & Reporting
You need hard numbers to convince finance and the works council. Strong platforms provide dashboards for internal fill rates, time‑to‑fill, skill gaps by function and location, and diversity of moves.
The best ones go further and offer predictive views: future skills at risk, potential successors by role, and which teams under‑use internal talent.
| Feature Category | Basic Capability | Advanced Capability |
|---|---|---|
| Skills Mapping | Static job‑based skills list | Dynamic, AI‑updated skills graph with proficiency levels |
| Matching Engine | Keyword search only | ML‑based matching using skills, preferences, and growth potential |
| Analytics | Usage and application counts | Predictive insights, internal fill, DEI and retention metrics |
| Integration | Single HR system connector | HRIS/ATS/LMS/SSO with bidirectional sync and audit logs |
Use Cases: What HR and Managers Can Actually Do
Internal mobility & career moves
- Surface “hidden” talent for open roles by filtering on skills, location, and readiness.
- Recommend roles and lateral moves based on skills, interests, and development goals.
- Track internal applications, hiring manager feedback, and acceptance rates in one place.
Succession planning for key roles
- See potential successors for each critical role ranked by skills and experience fit.
- Assign stretch projects or temporary rotations to validate successors in real work.
- Monitor readiness levels and development actions instead of static succession lists.
Project gigs & internal talent marketplace
- Post short‑term projects or gigs and invite matching internal talent automatically.
- Build cross‑functional teams quickly by matching skills and availability, not job titles.
- Capture project feedback to update skills profiles and inform future staffing decisions.
Companies that combine these use cases with strong change management often see 40% faster team formation and up to 65% shorter time‑to‑fill in hard‑to‑hire areas compared to “post and pray” internal job boards.
3. Vendor Landscape: Comparing Leading Talent Marketplace Solutions
The vendor market mixes pure‑play specialists with large HR suites. Pure‑play vendors tend to go deepest on skills graphs and mobility workflows. Suites usually win on native integration but may lag on marketplace depth.
Your choice depends on headcount, tech stack, data residency needs, and how much you want to customise workflows. For many EU/DACH organisations, a marketplace becomes part of a broader talent management platform that also handles performance, skills, and succession.
Pure‑Play Market Leaders
Gloat focuses on AI‑driven matching and global deployments, including project gigs and mentoring. The platform powered Unilever’s large‑scale redeployment initiative and supports multilingual skills libraries.
Fuel50 specialises in career pathing and deep skills ontologies. It automatically builds personalised career journeys and includes bias‑mitigation features to support fair access to internal opportunities.
Eightfold AI combines external recruiting and internal mobility in a single platform. Their “Talent Intelligence Platform” builds rich profiles from internal and external data and supports diversity‑focused recommendations.
Enterprise Suite Providers
Workday embeds marketplace capabilities into Workday Skills Cloud and its talent modules. The big benefit: native HRIS integration and familiar UX for HR and managers already on Workday.
SAP SuccessFactors Opportunity Marketplace plugs directly into existing SuccessFactors modules. Many DACH enterprises favour it for tight SAP integration and clear GDPR/data‑residency options, even if workflows are more standardised.
Quick picks: Where each vendor tends to fit
- Sprad – Best for skills & internal mobility in EU/DACH mid‑market companies with blue‑ and white‑collar staff.
- Gloat – Best for global enterprises needing deep skills graphs, projects, and mentoring at scale.
- SAP SuccessFactors – Best for strict EU hosting, GDPR, and SSO in SAP‑centric environments.
- Workday – Best for fast rollout in scale‑ups and enterprises already running Workday HR.
| Vendor | Skills graph depth | Matching engine | Internal mobility workflows | EU data residency | SSO/SCIM | Global support | Blue‑collar features | Implementation time |
|---|---|---|---|---|---|---|---|---|
| Sprad | 32,000+ skills graph with DACH localisation | Advanced AI matching | Roles, gigs, projects, career paths | EU hosting options | Yes (SSO + SCIM) | Multi‑region | Optimised for blue collar (WhatsApp and text) | 3–4 months |
| Gloat | Deep multilingual skills graph | Advanced AI matching | Roles, gigs, mentoring, projects | EU + other regions available | Yes | 13+ languages | Mobile app for frontline workers | 6–9 months |
| Fuel50 | 5,000+ skills with career paths | Personalised AI recommendations | Career journeys, internal roles, learning paths | Regional hosting options | Yes | Global ready | Limited mobile features | 4–6 months |
| Workday | Skills Cloud integrated graph | HRIS‑native matching | Internal roles, gigs, projects (Workday users) | EU data centres available | Yes | Multi‑region | Basic mobile support | 3–4 months |
| Eightfold AI | Broad taxonomy across roles | ML‑powered matching | Unified external + internal mobility flows | EU hosting for larger clients | Yes | Global deployment | Mobile responsive UI | 5–8 months |
| SAP SuccessFactors | Moderate depth tied to SAP roles | Standard matching | Internal jobs, projects within SAP suite | Strong EU hosting story | Yes | Regional and global support | Limited dedicated frontline features | 4–6 months |
Your shortlist should reflect your HR stack, data‑residency rules, and whether you want a standalone marketplace or one piece of a broader skill‑ and performance‑driven system.
4. Pricing Models & Total Cost of Ownership
Marketplace pricing in EU/DACH often looks opaque at first. Vendors quote “per‑employee” licence fees but real cost depends on modules, integrations, SSO, and support level. Understanding the main patterns helps you build a realistic three‑year budget.
Enterprise deals range from low five‑figure to high six‑ or seven‑figure annual contracts, depending on headcount and scope. A mid‑size tech firm with 2,000 employees, for example, paid roughly €125,000 per year in licences plus €65,000 for implementation and reached breakeven in under a year through faster internal fills and fewer agency hires. For a broader cost view across talent platforms, see the guide to talent management software pricing in 2025.
Common Pricing Structures
Per‑User Annual Licensing is the default. Typical internal talent marketplace ranges sit around €4–8 PEPM (roughly €35–65 per employee per year) in EU/DACH, with volume discounts above 1,000–2,000 employees.
Modular Add‑On Pricing lets you start small. You might pay a base fee for marketplace and internal jobs, then add analytics, deep skills graph, project gigs, or mentoring modules over time.
Enterprise Bundle Pricing is common with large suites. Workday and SAP often bundle marketplace features into broader talent or HRIS contracts, which can look cheaper on paper but still require implementation and change‑management investment.
| Pricing model | Typical range (per user/year) | Implementation fee band | Best for |
|---|---|---|---|
| Pure‑play SaaS marketplace | €45–65 | €25,000–80,000 | Feature‑rich, skills‑heavy deployments |
| HRIS bundle (Workday, SAP) | €30–50 (allocated) | €15,000–50,000 | Organisations already on the suite |
| Modular pricing | €35–55 base + add‑ons | €20,000–60,000 | Phased rollouts with growing scope |
Hidden Costs to Budget
Licence fees are only part of TCO. Integration work with HRIS, ATS, LMS, and SSO can add 25–40% to year‑one budgets, especially if you need EU‑only data residency and detailed audit trails.
Change management often determines adoption. Plan €15,000–35,000 for manager training, employee campaigns, and internal content. Organisations that underfund change often see usage plateau below 30–40% of eligible employees.
Ongoing costs include support (often 18–22% of licence fees), admin effort, enhancements, and new integrations as your stack evolves. Many DACH buyers now include TCO and data‑protection checklists in broader talent management evaluations rather than treating the marketplace in isolation.
5. Measuring Success: KPIs That Prove Value
Clear metrics from day one make it easier to defend budget, align stakeholders, and iterate. Strong programmes track both usage and concrete business outcomes.
Most organisations focus on five KPI areas: internal fill rate, time‑to‑fill, retention after internal moves, diversity of moves, and platform adoption.
Internal Fill Rate Improvements
Internal fill rate measures the share of roles filled by existing employees. Baseline averages sit around 24%. Talent marketplace adopters often target 35–40% within 12–18 months, with top performers reaching 45%+.
One healthcare group using marketplace software lifted internal fills from 19% to 38%, saving millions in external recruitment fees and shortening ramp‑up time for critical roles.
Time‑to‑Fill Acceleration
Internal moves typically close 2–3 weeks faster than external hires, especially in scarce skill areas. Research summarised by HRD Connect shows internal mobility can shave around two weeks from hiring lead times.
Track both average time‑to‑fill and time‑to‑staff critical projects. Mature marketplaces often see 50–65% faster staffing for urgent roles compared to traditional processes.
Retention After Internal Moves
Employees who move internally usually stay longer. Analyses reported by SmartRecruiters suggest a 15–20 point retention lift over two years for employees who change roles internally.
This metric is compelling for boards and works councils because it links marketplace activity directly to lower turnover and higher engagement.
| KPI category | Industry baseline | Post‑platform target | Leading organisations |
|---|---|---|---|
| Internal fill rate | 24% | 35–40% | 45%+ in 18–24 months |
| Time‑to‑fill (days) | ~42 | 28–35 | 21–25 |
| Retention after move | Baseline +10 pts | Baseline +15–20 pts | Baseline +25 pts |
| Monthly usage rate | N/A | 60–70% of eligible users | 80%+ with strong change management |
Diversity & Inclusion Impact
Talent marketplaces can support DEI by making opportunities transparent and reducing “shoulder tap” bias. Track who gets promoted, who gets lateral moves, and who joins stretch projects—by gender, age, location, and other relevant dimensions.
Several global manufacturers saw promotion rates for women and under‑represented groups increase once they moved from manager nominations to skills‑based, visible opportunities.
Platform Adoption & Engagement
Usage predicts long‑term success. Aim for 60–70% of eligible employees logging in at least monthly and 40–50% actively engaging by updating profiles, applying, or saving opportunities.
Watch for low adoption in specific functions or countries. That often points to manager resistance, unclear communication, or technical friction, which you can address with targeted training or process tweaks. Many organisations now use tools like Atlas AI for talent management to summarise feedback and spot bottlenecks in these rollouts.
6. Implementation Timelines & Change Management Tactics
Success depends as much on people and governance as on features. Phased rollouts, clear communication, and early manager involvement usually beat “big bang” launches in complex EU/DACH environments.
Most implementations follow three or four phases: pilot, expansion, optimisation, and then global or multi‑country scale.
Phased Rollout Strategy
Pilot Phase (Months 1–3): Start with one function or country where internal mobility pain is high and works council relationships are strong. Focus on core matching and basic reporting.
Expansion Phase (Months 4–8): Add more business units and, if relevant, additional countries. Integrate more systems and refine workflows based on pilot feedback.
Optimisation & Scale (Months 9+): Tune the skills graph, add advanced analytics, and embed marketplace outcomes into performance reviews and succession planning.
| Phase | Duration | Key activities | Success metrics |
|---|---|---|---|
| Pilot | Months 1–3 | Core setup, SSO, initial training, basic matching | 60% user activation in pilot group |
| Expansion | Months 4–8 | More divisions, additional integrations, refined workflows | 40%+ monthly usage in live units |
| Optimisation | Months 9–12 | Advanced features, DEI tracking, skill‑graph tuning | 25–30% internal fill rate in covered roles |
| Scale | Year 2+ | More countries, deep analytics, tighter talent‑process links | 35%+ internal fill rate, clear succession coverage |
Overcoming Manager Resistance
Managers often worry about “losing” top performers. Deloitte reported that nearly half of leaders see managers as the main barrier to internal mobility, as summarised in internal mobility research.
Work with managers early. Show how marketplaces help them fill their own roles faster, develop successors, and keep engagement high. Some companies link manager goals or bonuses to successful internal moves and documented development plans.
Communication & Training Strategy
Avoid a single company‑wide email. Use manager briefings, short demo sessions, and internal champions in each function or location. Frontline teams may need mobile‑first materials and QR codes rather than intranet pages.
Celebrate real examples: “Colleague A moved from plant operations to maintenance planning” or “Colleague B joined a cross‑country project through the marketplace.” These stories create social proof and align with wider initiatives around talent development and retention.
7. RFP Checklist & Must‑Have Questions When Selecting Software
A structured RFP protects you from surprises and keeps vendors honest. Below you’ll find grouped, copy‑pasteable line items you can adapt for your own template—especially helpful for procurement, IT, and works council reviews in EU/DACH.
Core marketplace features
- Vendor must support internal roles, projects/gigs, and learning opportunities in a single marketplace interface.
- Vendor must provide employee‑facing opportunity feeds personalised by skills, preferences, and location.
- Vendor must allow HR to configure eligibility rules, approvals, and visibility for roles and gigs without vendor support.
- Vendor must offer built‑in workflows for internal applications, manager approvals, and transfers.
Skills & careers
- Vendor must include a configurable skills graph with proficiency levels and DACH‑relevant role families.
- Vendor must allow importing and maintaining our own skill and competency framework.
- Vendor must generate skill‑based career paths and show required skills and gaps for each move.
- Vendor must recommend learning actions (courses, mentoring, projects) linked to specific skills.
Integrations
- Vendor must provide bidirectional integration with our HRIS (employee data, org structure, positions).
- Vendor must integrate with our ATS for internal applications and status updates.
- Vendor must connect to our LMS or learning platform to pull completions and push assignments.
- Vendor must offer open APIs and webhooks for custom reporting and downstream systems.
Security, GDPR & works council readiness
- Vendor must offer EU data residency options (preferably in DACH/EU) and sign a GDPR‑compliant DPA.
- Vendor must support role‑based access control, audit logs, and configurable retention/deletion rules.
- Vendor must provide documentation and templates to support works council consultations in DACH.
- Vendor must detail incident response processes, certifications (e.g. ISO 27001, SOC 2), and penetration‑test cadence.
UX for desk & deskless employees
- Vendor must provide responsive web and/or native mobile apps for iOS and Android.
- Vendor must support blue‑collar/non‑desk access (e.g. via SMS, WhatsApp, QR code, or shared devices).
- Vendor must offer localised UI and support for key languages in our markets (e.g. German, English, French).
- Vendor must provide accessibility features in line with WCAG standards.
Implementation & support
- Vendor must provide a named implementation team with clear timelines, milestones, and test plans.
- Vendor must offer admin and manager training materials, including DE‑localised content for DACH where relevant.
- Vendor must include standard support SLAs (response and resolution times) and an optional premium tier.
- Vendor must provide migration options for legacy internal job boards or talent systems, including data export/import.
Questions to uncover red flags
| Question area | Critical questions to ask | Potential red flags |
|---|---|---|
| Skills graph | How many skills are modelled, how often updated, and how is DACH localisation handled? | Static lists, no proficiency levels, limited EU content |
| Matching engine | Which signals feed the AI (skills, roles, interests)? How can HR tune or override matches? | Keyword only, no explainability, no HR controls |
| Analytics | Can we track internal fill, time‑to‑fill, DEI metrics, and adoption by unit/country? | Usage stats only, no DEI or business KPIs |
| Security | Which certifications do you hold and where is EU/DACH customer data hosted? | No EU data centres, weak documentation, unclear incident processes |
| Mobile access | How do frontline workers without email accounts access the marketplace? | Desktop‑only, no SMS/WhatsApp/QR access |
If you already use performance, skills, or internal mobility modules elsewhere, you can also adapt this to the broader talent management RFP checklist and keep one consistent process across tools.
Conclusion: Building an Agile Workforce Through Strategic Talent Marketplace Investment
Internal talent marketplace software is not just another HR point solution. Used well, it becomes a backbone for internal mobility, project staffing, and succession planning—especially in EU/DACH organisations that need both agility and strong governance.
Organisations that connect marketplaces with skill management, performance, and learning see higher retention, faster internal fills, and more transparent careers. The technology matters, but success hinges on realistic KPIs, manager engagement, and alignment with works council and GDPR expectations.
Treat your marketplace as part of a broader career and skills ecosystem, not a standalone job board. Combine it with reliable skill data, as described in the skill management software comparison, and with modern performance processes, so internal moves feel fair and evidence‑based rather than political.
Start small with a focused pilot, measure internal fill and retention changes, and then scale what works. Every quarter you delay gives competitors more time to attract your best people with clear internal mobility stories and skills‑based careers.
Frequently Asked Questions (FAQ)
What is an internal talent marketplace?
An internal talent marketplace is a software platform that matches employees to internal roles, projects, and learning based on skills and interests, not just job titles. It usually includes three core elements: a skills graph, personalised opportunity feeds, and workflows for internal applications and approvals.
Which companies in EU/DACH need an internal talent marketplace?
You typically benefit once you reach 200+ employees, operate across several sites or countries, and struggle to see who can move where. In practice, most adopters are 200–5,000 FTE organisations that want higher internal fill rates, better succession planning, and fewer external hires.
How much does internal talent marketplace software cost in EU/DACH?
Most EU/DACH organisations pay around €4–8 per employee per month for core marketplace and skills features, plus 15–35% of year‑one licence value as a one‑time implementation fee. For example, a 1,000‑employee company might budget roughly €50,000–80,000 per year in licences plus €25,000–40,000 for rollout and training.
How long does implementation take?
A focused pilot with SSO and one HRIS integration usually takes 3–4 months from contract to go‑live. Full multi‑country deployments with works council consultation, several integrations, and change‑management programmes can take 6–12 months.
How is an internal talent marketplace different from a job board?
A job board lists openings and waits for employees to search, while an internal talent marketplace proactively recommends roles, projects, and learning based on verified skills. It also tracks internal applications, supports succession and gig workflows, and connects to performance and skill data—making it a core part of your internal mobility system rather than a simple posting tool.






